Drive impactful media strategies as the Director of Media Strategy & Activation, focused on paid media for a partner company based in Canada. Blend brand and performance marketing seamlessly. This senior leadership role places you at the helm of an integrated media strategy.

You will be responsible for the entire portfolio of media investments, directing budget allocations, channel strategies, and growth priorities. Partnering with teams including Marketing, Product Growth, and Data Science will be essential to connect media activities with tangible business outcomes. Key Responsibilities:
Execute a cohesive media strategy across channels
Oversee media investment and budget decisions
Integrate performance marketing with measurable outcomes
Strengthen internal teams and manage external partnerships
Leverage AI and automation in media execution Requirements:
Extensive experience in media strategy and activation
Solid leadership in team-oriented settings
Comprehensive knowledge of digital performance marketing
Experience with AI initiatives in media
Proven track record in budget and agency management Lead the future of media activation and strategy with innovation and effectiveness.

📌 Director Of Paid Media Strategy In Canada Winnipeg
🏢 Triwill Group
📍 Winnipeg