Join Sun Life as a Product Marketing Leader, where you will direct marketing initiatives for our retail segregated and annuity products. This leadership role emphasizes collaboration and strategic innovation.As the Senior Manager, you will oversee the development and execution of comprehensive product marketing strategies that fully integrate marketing efforts across all channels. Partnering with several teams, including Compliance and Digital Marketing, will be essential to ensure alignment with business goals. Your ability to interpret industry trends and understand market dynamics will enable you to position Sun Life’s offerings effectively.Key Responsibilities:
- Manage product launch strategies and marketing efforts
- Analyze competitive landscape and industry trends
- Collaborate with Sales and Product teams for alignment
- Create and refine marketing materials for effectiveness
- Develop strong relationships to assess marketing performanceRequirements:
- Minimum of 6 years’ experience in investment product marketing
- Excellent project management skills
- Bachelor’s degree in a relevant field
- Robust analytical and problem-solving capabilities
- Ability to influence cross-functional teams and build relationshipsUtilize your marketing expertise to support Sun Life's mission of improving client financial security.#J-18808-Ljbffr
📌 Product Marketing Leadership At Sun Life (Toronto)
🏢 Sun Life Financial
📍 Toronto
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