About the Alberta Association of Optometrists The Alberta Association of Optometrists is Alberta's leading optometric professional organization, representing more than 900 Doctors of Optometry in over 120 communities across the province. AAO members are highly trained regulated health professionals providing primary eye health and vision care to Albertans. For more information, please visit www.Optometrists.Ab.Ca.About the RoleWe are seeking a dynamic and experienced Communications & Engagement Manager to lead the development and execution of integrated communications and stakeholder engagement initiatives that support our organizational priorities.Reporting to the Senior Manager, Communications & Engagement, this role is ideal for a communications professional who thrives in a cooperative, fast-paced environment and enjoys balancing strategy with hands-on execution. You will play a key role in strengthening relationships, enhancing our digital presence, and ensuring clear, consistent, and engaging communication across all channels.Key ResponsibilitiesCommunications Planning & ExecutionDevelop and implement integrated communications plans aligned with organizational prioritiesExecute multi-channel campaigns (digital, email, web, and stakeholder communications)Ensure consistency in messaging, tone, and brand across all communicationsSupport internal and external communications, including member and stakeholder updates Stakeholder EngagementLead the development and execution of stakeholder engagement strategiesBuild and maintain strong relationships with internal and external stakeholdersIdentify and create meaningful opportunities to strengthen engagement and collaborationSupport leadership with presentations, speaking notes, and stakeholder communicationsContent DevelopmentResearch, write, and edit high-quality content across multiple platforms (web, social, email, presentations)Translate complex information into clear,



engaging messagingDevelop materials that support organizational initiatives and enhance brand awareness Digital CommunicationsLead social media strategy, planning, and platform managementDevelop and execute email marketing campaignsManage and update website and app content to ensure accuracy and relevanceMonitor and support the organization’s online presence and reputation Analytics & Continuous ImprovementTrack and analyze communications and engagement metricsProvide reporting and insights to support data-informed decision-makingIdentify opportunities to improve processes, reach, and effectivenessWhat You BringEducation & ExperienceBachelor’s degree in Communications, Marketing, PR, or a related field (or equivalent experience)Minimum 4 years of progressive experience in communications, PR, marketing, or stakeholder engagementProven experience developing and executing communications plans and campaignsStrong writing and editing skills across multiple channelsExperience managing stakeholder relationships and engagement initiativesFamiliarity with digital tools, content management systems, and analytics platformsWorking ConditionsOccasional travel within AlbertaAbility to support events (including evenings and weekends, as required) Total Rewards PackageHybrid work model supporting flexibility and work-life balanceThree (3) weeks of vacation upon hire, plus additional paid time off daysComprehensive group benefits (100% employer-paid, with the exception of LTD)RRSP matching program (available after one year of service)Employee recognition program, including $500 annually to support a charitable donation, wellness initiative, or professional developmentWhy Join Us?Opportunity to make a meaningful impact in a mission-driven organizationCollaborative and supportive team environmentA role with both strategic influence and hands-on executionCompetitive compensation ($85K - $95K annually) aligned with Alberta not-for-profit market benchmarks How to ApplyPlease submit your resume and a cover letter outlining your experience and interest in the role to Sabrina Licata, Senior Manager, Communications & Engagement, at. Applications will be reviewed on a confidential basis. Only those selected for further consideration will be contacted.

📌 Communications & Engagement Manager - C$85,000 - C$95,000 A Year (Alberta Beach)
🏢 Alberta Association of Optometrists
📍 Alberta Beach