Lead Relay's performance marketing initiatives as a Senior Performance Marketing Manager with a dynamic $2-3M monthly budget across a variety of media channels. Focus on sustainable growth through strategic optimization.In your role at Relay, you will own the optimization of paid search, social, and direct mail channels, ensuring a strong LTV to CAC ratio. You’ll be instrumental in scaling initiatives while collaborating with the Brand team to ensure the performance of creative assets. Leverage data insights to optimize media spend and channel strategies.Key Responsibilities:
Directly manage optimization across all paid media channels
Develop and scale partnerships with media publishers
Collaborate on creative strategies based on performance feedback




Apply budget flexibly in multi-channel marketing efforts
Utilize SQL for performance tracking and data gatheringRequirements:
Experience managing significant ad spends exceeding $500k monthly
SQL fluency and familiarity with MTA and MMM attributes
Initiative in discovering recent marketing prospects
Robust adaptability in ambiguous marketing scenarios
Driven, curious mindset focused on marketing outcomesHarness data analytics and creative strategies to bolster Relay's marketing success.#J-18808-Ljbffr

📌 Senior Performance Marketing Manager At Relay Toronto
🏢 Relay
📍 Toronto