24 Aug
|
United States Digital Space
|
Toronto
24 Aug
United States Digital Space
Toronto
Join the Marketing Analytics team as a Marketing Analytics Lead, where data storytelling drives marketing strategy. This hybrid role requires analytical expertise to influence product engagement and customer behavior.We are seeking an experienced Marketing Analytics Lead with a hands-on approach and a passion for data. You will play a pivotal role by supporting strategic analysis and measuring campaign impact for the Product Marketing team. This position demands proficiency in SQL and a solid understanding of marketing metrics to effectively inform decision-making.Key Responsibilities:
Perform data analysis with first and third party data
Conduct deep-dive analyses of marketing campaign effectiveness
Build and maintain dashboards to track key marketing KPIs
Design experiments to test hypotheses related to business impact
Present insights to both technical and non-technical stakeholdersRequirements:
Degree in analytics, statistics, marketing, or related field
3+ years in data analytics within marketing
Proficiency in SQL and data visualization tools
Experience in A/B testing and marketing modeling
Robust analytical and communication skillsLeverage your analytical expertise to shape marketing strategies and drive positive business outcomes.#J-18808-Ljbffr
📌 Marketing Analytics Lead Hybrid Role Toronto
🏢 United States Digital Space
📍 Toronto