Drive brand success at Relay as the Director of Brand Strategy, coordinating campaigns to enhance our marketing effectiveness. Your role is vital in ensuring integrated marketing operations thrive.As the Brand Strategy Director, you will manage the execution of Relay's marketing activities, ensuring every campaign aligns with strategic goals. Collaborating closely with the Creative Director, your role involves creating structured marketing plans, overseeing various channels, and maintaining brand governance. Your leadership will span across teams to achieve a unified marketing direction that positions Relay effectively in the market.Key Responsibilities:
Lead implementation of integrated marketing strategies
Manage social media, influencer, and content marketing
Develop explicit creative briefs and campaign strategies
Assess brand health through analytics and research
Guide brand tracking and competitive analysisRequirements:
Significant experience in integrated marketing roles
Solid numerical and analytical skills
Proven capability in team management
Skills in navigating change and ambiguity
Comprehensive understanding of brand marketing practicesInfluence Relay’s brand narrative with your strategic expertise and leadership in marketing initiatives.#J-18808-Ljbffr
📌 Brand Strategy Director Role At Relay Toronto
🏢 Relay
📍 Toronto