About Canadawide Sports Canadawide Sports is the company behind HockeyShot, one of the world's leading hockey training brands. Trusted by NHL players, coaches, teams, and over one million players worldwide, HockeyShot develops creative off-ice training products that help players improve their game.

We're looking for a creative, data-driven Brand Marketing Manager to help grow the HockeyShot brand through digital marketing, ecommerce, social media, and customer engagement.

About the Role Reporting to the VP of Marketing, you'll execute integrated marketing campaigns that drive ecommerce sales, customer acquisition, retention, and brand awareness. This is a hands‑on role for a marketer who enjoys learning, taking ownership, and growing their skills while making a measurable impact on one of hockey's leading brands.

Key Responsibilities Manage and optimize Google Ads, Meta Ads, and TikTok campaigns

Create and manage Klaviyo email campaigns and automated workflows

Manage HockeyShot's social media channels (Instagram, Facebook, TikTok & YouTube)

Coordinate influencer partnerships and affiliate marketing initiatives

Update Shopify content, merchandising, and landing pages

Assist with product launches and promotional campaigns





Create marketing assets using Adobe Creative Suite or Canva

Identify opportunities to improve customer acquisition, conversion, and retention

Qualifications Required 3–5 years of digital marketing experience

Experience with Google Ads and Meta Ads Manager

Experience using Shopify and Klaviyo

Experience managing social media accounts

Strong copywriting and communication skills

Basic graphic design skills using Adobe Creative Suite or Canva

Strong analytical, organizational, and project management skills

Nice to Have TikTok Ads experience

Influencer marketing experience

SEO and GA4 knowledge

Photography or video editing skills

Passion for hockey or the sporting goods industry

Why Join Us? Work with one of hockey's most recognized brands

Help market innovative products used by players around the world

Collaborate with a passionate, growing marketing team

Own meaningful projects with measurable business impact

Competitive salary, benefits, and employee product discounts

If you're passionate about ecommerce, digital marketing, and sports, we'd love to hear from you.

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