Take on a energetic role as a Lead Generation Marketing Specialist with Canon Canada, focusing on customer journey automation and lead generation. This hybrid position enhances your marketing skills in a data-driven environment. We are in search of a Marketing Automation Specialist for an 18-month contract.

If you have 1-3 years of experience in designing and executing lead-generation strategies, this role is perfect for you. You will use your expertise to optimize customer lifecycle workflows and leverage Canon's extensive marketing tech stack. Key Responsibilities:

- Design and optimize landing pages for campaigns
- Build automated journeys to nurture leads
- Manage and segment CRM audiences for targeted outreach
- Work with Sales to align on pipeline goals
- Ensure adherence to marketing automation best practices Requirements:
- 1-3 years in marketing automation or digital marketing
- Familiarity with tools like Salesforce or Adobe Marketo
- Strong understanding of conversion strategies
- Data-driven analytical skills
- Solid project management abilities Make your mark on Canon Canada's marketing initiatives and help drive success through automation.

📌 Lead Generation Marketing Specialist at Canon (Brampton)
🏢 Canon Canada
📍 Brampton