Job Title: Senior Marketing Manager

Duration: 12 months (possibility of extension/conversion)

Location: Toronto, ON (2 days onsite/week)

Must Have Skills:

- Marketing skills
- Intellectual adaptability
- White based idea generation
- Fact and data-based way to sell a creative idea
- Execution skills

Nice to Have

- Payment expertise (retail)
- Business case development

Target interview: Interview process: 2 rounds – 1st will be virtual and second in person

You will be responsible for identifying and delivering bold, high-impact, low-cost initiatives that dramatically increase awareness, adoption, and sales momentum

This role is designed to augment an established commercialization team with breakout thinking and practical execution. The mandate: generate measurable results that are creative, scalable, and unforgettable.

You will:

- Identify unconventional but executable commercialization opportunities that accelerate growth
- Develop initiatives that create viral momentum, word-of-mouth advocacy, or meaningful differentiation in-market
- Create tools, campaigns, or experiences that make it dramatically easier for Sales to win
- Translate bold ideas into business cases with measurable KPIs and ROI
- Partner closely with Marketing, Sales, Product, and executive stakeholders to align, secure approvals, and execute
- Work within governance and funding frameworks while creatively maximizing impact
- Track, measure,



and report results — learning fast and iterating intelligently

This is not a role focused on incremental optimization. It is a role focused on step-change outcomes.

Who You Are

You are creative — and disciplined.

You are visionary — and practical.

You don’t just brainstorm ideas. You build movements.

You may come from Marketing, product strategy, brand strategy, entrepreneurship, innovation, or growth roles. Perhaps you’ve launched something that caught fire. Perhaps you’ve built a side venture that gained traction. Perhaps you’ve reimagined a tired proposition and turned it into something people talked about.

You understand that AI can generate ideas. What differentiates you is your ability to:

- Spot the one idea that matters
- Shape it into something executable
- Mobilize stakeholders
- Deliver measurable commercial results

What You Bring

- 5+ years of experience in Product Management, Marketing, Growth, Innovation, or Commercialization
- Demonstrated ability to deliver measurable commercial impact
- Robust storytelling and executive communication skills
- Comfort navigating governance, approvals, and cross-functional alignment in a large organization
- Bias toward action and experimentation
- Analytical mindset with the ability to define and track meaningful success metrics
- A portfolio, examples, or stories that demonstrate breakthrough thinking turned into real-world results

📌 Marketing Specialist (Greater Toronto Area)
🏢 Dexian
📍 Greater Toronto Area