Take on a pivotal role as a Senior Marketing Manager at Paved, working remotely within Canada. This strategic position focuses on driving demand generation and executing effective marketing initiatives. As a Senior Marketing Manager, you'll be responsible for shaping Paved's marketing landscape while working closely with multidisciplinary teams.

This role requires a hands-on approach, overseeing everything from campaign performance to lifecycle marketing strategies aimed at elevating acquisition and retention metrics. Your insights will drive impactful decisions across our marketplace. Key Responsibilities:

- Own overall marketing strategy for Paved
- Cultivate demand through diverse marketing initiatives
- Execute and optimize paid acquisition strategies
- Develop content and messaging that resonates
- Collaborate cross-functionally to enhance customer experiences Requirements:
- 5+ years in B2B marketing, particularly in SaaS
- Proven demand generation and growth success
- Solid foundation in analytics and attribution
- Familiarity with marketing automation tools
- Excellent project management and communication skills Join Paved and help shape our narrative, driving measurable marketing outcomes in a dynamic remote setting.

📌 Paved Senior Marketing Manager Position (Victoria)
🏢 Redbrick Technologies
📍 Victoria