As a Business Development / Sales Engineer, you will sell engineered soil washing plants — full systems valued at $5M to $20M+ to large excavation and hydrovac contractors, demolition contractors, construction and infrastructure firms, environmental services and waste companies, and aggregate producers across Ontario. You will sell to company owners, operations executives, and finance leaders, and you will typically build an internal champion who is not the final decision maker. This is a new business development role: approximately 75% of your pipeline will be self-generated through outbound prospecting, with approximately 25% coming as warm leads from the division's marketing program and vendor partnerships. The territory is Ontario, with deal flow concentrated in the GTA and Golden Horseshoe and Ottawa as a secondary market. This is a newly created seat as our client expands its Ontario coverage, reporting to the Managing Director of the soil washing division. The base salary is $140,000 – $160,000 CAD, plus commissions. COMPENSATION & ADVANTAGES $140,000 – $160,000 base salary, plus commissions Year 1: guaranteed commission and bonus plan. Because the sales cycle runs 12 to 24 months, our client guarantees the variable component in your first year so your earnings are not tied to closings while you build pipeline Year 2 OTE: $260,000 – $300,000+ CAD Top performers in this role can reach $350,000+ CAD. Commission is uncapped and paid monthly Company-wide profit sharing tied to net profit, paid quarterly Company-paid health benefits — extended health, dental, and vision Retirement savings plan matching Laptop and mobile phone Travel and expenses covered, including international travel to the UK and Europe Further education reimbursement Company social events THE COMPANY & CULTURE Our client is a Canadian, family-owned heavy equipment dealership founded in 2013, headquartered in Chilliwack, British Columbia, with an Ontario office in Woodstock. Their core business is crushing, screening, grinding, shredding, and conveying equipment sold into aggregate, mining, construction and demolition, forestry,
biomass, and waste recycling. This role sits in their soil washing division — a separate brand with its own website, marketing program, and dedicated sales team. The division is approximately two years old and holds exclusive Canadian dealer agreements with two UK and European manufacturers of soil washing plants. Customers to date include national waste and environmental services companies, major cement and aggregate producers, and large demolition contractors. OFFICE LOCATION & SALES TERRITORY Head office: Chilliwack, British Columbia. Ontario office: Woodstock, Ontario Work arrangement: field-based with a home office. Your time is split between your home office, customer sites, and project sites, with occasional in-office team meetings Candidate location: GTA or Golden Horseshoe strongly preferred, as that is where the customers are. Ottawa is acceptable Sales territory: Ontario province-wide. Deal flow is concentrated in the GTA and Golden Horseshoe, with Ottawa as a secondary market. You will collaborate with the Western Canada team on national and multi-region projects Overnight travel: 10% to 25%, or up to approximately 5 days per month Hours: Monday to Friday, 40 hours per week. No regularly scheduled evening or weekend client calls, though reps are expected to take a customer call after hours when the situation warrants it EXPERIENCE, BACKGROUND & EDUCATION REQUIREMENTS 7 to 15 years of B2B sales experience, outside and field-based, in a hunting role Experience selling capital equipment, engineered systems, or environmental technology on a long cycle You must have personally carried deals in the $500K to $5M+ range with 12 to 24 month sales cycles,
and be comfortable working a $5M to $20M order Demonstrated business-case selling: ROI models, payback and total cost of ownership analysis, formal RFP responses, and multi-stakeholder navigation. This is the core requirement of the role Proven ability to learn a complex technical product from scratch and speak to it credibly on a customer site. Experience operating without a large support structure. Candidates from mid-size or smaller manufacturers, where the rep does most things themselves, are preferred Mechanical engineering or a technical background is a strong asset but is not required. University degree preferred, with engineering or environmental science an asset. Valid driver's licence and a vehicle Valid passport and willingness to travel to the UK and Europe TECHNICAL SKILLS Microsoft Excel — Advanced. You will build financial models for customers Microsoft Word and PowerPoint — Intermediate CRM software — Intermediate. Online presentation and demonstration tools — Intermediate THE PRODUCT / SERVICE / SOLUTION Full soil washing plants, $5M to $20M+ per system, which allow contractors to recycle contaminated fill and excavated construction soil into reusable material instead of trucking it to landfill Engineered capital equipment systems supplied under exclusive dealer agreements with two UK and European manufacturers Integrated support, service, and parts PROSPECTIVE CUSTOMERS / INDUSTRY FOCUS / DECISION MAKER(S) Large excavation and hydrovac contractors Demolition contractors Large construction and infrastructure firms Environmental services and waste companies Aggregate producers and concrete and asphalt recyclers Customers are mid-size to large firms with the balance sheet to finance a multimillion-dollar system, located primarily in the GTA and Golden Horseshoe, with additional activity in Ottawa Decision makers: owners and presidents, operations executives, and finance leaders. Your internal champion is usually an operations or environmental manager who is not the final decision maker SALES CYCLE / ORDER VALUE /
📌 Axon Sales Engineer - Dedrone Solutions (Toronto)
🏢 Axon
📍 Toronto