Business Development Representative Manager Location-Toronto, ON / Hybrid (3–4 days/week in the CYGNVS Toronto office) CYGNVS is the out-of-band command center for cyber and AI incident response, trusted by more than 3,000 organizations across 71 countries. Backed by Andreessen Horowitz and other top investors, we're a fast-growing startup defining a new market at the intersection of cybersecurity, AI and crisis response — and building our team from the ground up to do it. We're building our inaugural Business Development Representative (BDR) team — four BDRs and this Manager role.

This is a founding-team opportunity: you won't be inheriting an existing playbook, you'll be building it. You'll help hire the initial team, then lead, coach, and scale it into a high-performing engine that reliably converts marketing and sales-sourced interest into qualified pipeline. This role sits at the intersection of Marketing and Sales.

You'll be accountable for pipeline generated from every channel the BDR team touches — inbound web leads, events, direct mail, and sales partnered outbound — and you'll need to understand and drive results across both marketing and prospecting-sourced pipeline equally well. Own the team's monthly qualified meeting and pipeline targets, and report results, trends, and forecasts to Marketing and Sales leadership.

Coach daily: run regular 1:1s, call/email reviews, and live coaching to help each MDR overcome obstacles and improve their craft. Be genuinely hands‑on — willing to roll up your sleeves alongside the team, jump on calls, and work deals when it helps the team hit its numbers.

Drive rigorous event performance management: set targets for meetings/contacts generated per event, track ROI by event, and continuously improve pre‑event recruiting, on‑site execution, and post‑event follow‑up.



Partner closely with Marketing on lead flow, scoring, and follow‑up SLAs for inbound and direct mail programs, and with Sales on outbound prospecting alignment within our ICP. Build and refine the team's playbook — call scripts, sequences, qualification criteria, and handoff process to Sales — and keep it evolving as you learn what works.

Own reporting and CRM/sales engagement tool hygiene across the team, ensuring accurate, timely data on lead status and activity. 2–4 years managing an SDR, BDR, or MDR team, ideally in enterprise B2B SaaS. ~ A track record of building or scaling a team to consistently hit pipeline and meeting targets. ~ A clear understanding of how to drive and balance pipeline from both marketing‑sourced and prospecting‑sourced channels. ~ Hands‑on experience with Outreach or a similar sales engagement/sequencing tool, and a solid grasp of fundamental BDR/SDR/MDR metrics and operating principles (activity‑to‑meeting ratios, sequence cadences, conversion rates by stage, and how to diagnose where a rep or the team is falling short). ~ A natural coach — someone who wants to be in the trenches with the team daily, helping them work through obstacles rather than managing from a distance. ~ A creative, go-getter mindset with a solid bias for action — comfortable building a function without an existing playbook. ~ Willingness to travel to and work industry events as needed. ~ Based in or willing to work from Toronto, with the ability to be in‑office 3–4 days per week.

Experience selling or managing a team selling into the security/cybersecurity space. Hands‑on experience with HubSpot and Outreach. As BDR Manager, you'll hire, coach, and scale our inaugural Business Development Representative team — building the playbook that turns marketing and sales-sourced interest into qualified pipeline from day one. #

📌 Service Sales BDM (Toronto)
🏢 CYGNVS
📍 Toronto