23 Aug
|
Jobtailor
|
Canada
Join as a Healthcare Focused Marketing Manager, driving effective full-funnel strategies across multiple channels. Optimize paid acquisition efforts while demonstrating robust ROAS and CAC management skills. You will oversee significant ad spends across Google, Meta, YouTube, and traditional platforms.
This role emphasizes a blend of digital and offline experience, focusing on effective budget allocation and enhancing marketing performance. A track record in healthcare marketing is crucial for success in this position. Key Responsibilities:
Drive paid acquisition strategies across diverse platforms
Manage and analyze channel-level ROAS and CAC values
Direct the creative development process for ad campaigns
Present and defend monthly budget allocation plans
Develop offline demand-generation programs and partnerships Requirements:
Proven management of $30K+ monthly across channels
Direct experience in both digital and offline marketing
Proficiency with GA4 and CRM technologies
Comfort in using spreadsheets or SQL for analysis
Experience marketing to seniors or regulated sectors preferred Leverage your expertise in healthcare marketing, optimizing campaign performance to achieve tangible results.
📌 Healthcare Focused Marketing Manager Vancouver (Canada)
🏢 Jobtailor
📍 Canada