Transform customer experience with Activate as a CRM Expert. This role, based in Winnipeg, focuses on advancing customer engagement through creative lifecycle marketing strategies. As the CRM Specialist, you will operate under the direction of the Director, Growth & Revenue Marketing.

Your responsibilities will include designing impactful customer journeys and managing audience segmentation using Braze. Driving measurable results through strategic campaign testing and performance evaluation is essential in this full time, permanent role. Key Responsibilities:
Build lifecycle marketing programs for corporate stores
Design and execute customer acquisition strategies
Monitor and optimize campaign performance across channels
Develop structured processes for CRM campaign documentation
Assess the impact of campaigns on customer bookings and retention Requirements:
Over 3 years in CRM or growth marketing roles
Experience with marketing automation tools like Braze
Proven ability to analyze campaigns and provide insights
Solid writing and organizational skills
Relevant Bachelor’s degree preferred Leverage your skills to enhance Activate’s marketing outreach and customer relationships.

📌 Crm Expert For Activate's Marketing Team Toronto (Canada)
🏢 Activate Games
📍 Canada