Job Summary

We are seeking an energetic and motivated Used Car Sales Manager to assist in leading our retail sales team, and operate the used car department. In this role, you will drive sales growth by developing strategic sales initiatives, managing customer relationships, and ensuring the team exceeds performance targets. Your leadership will inspire a high-performance sales culture focused on customer satisfaction and revenue generation.

Responsibilities

- Lead and motivate the car sales team to achieve and surpass sales goals through effective coaching and support
- Develop and implement innovative sales strategies to expand the dealership’s used vehicle market share
- Appraise prospective trade-in vehicles, and prospective dealer purchases
- Oversee the reconditioning and wholesaling of pre-owned vehicles
- Conduct negotiations with customers to maximize deal value while maintaining high customer satisfaction standards
- Maintain and manage acceptable level of used vehicle inventory
- Ensure acceptable presentation of inventory at all times (pricing, condition, marketing)
- Support marketing efforts by promoting used vehicle inventory through various channels, including digital platforms and community outreach
- Manage the sales pipeline, from lead generation to closing deals,



ensuring a seamless customer experience
- Build strong relationships with customers, understanding their needs and offering tailored solutions

Skills

- Proven experience in dealership or retail sales management, preferably in the used car market
- Strong negotiation skills with the ability to close deals effectively while maintaining positive customer relationships
- Excellent communication skills
- Ability to manage a robust sales pipeline and support ongoing B2B sales initiatives
- Exceptional organizational skills to coordinate sales activities and inventory management
- Skilled in outside sales techniques and upselling strategies to maximize revenue opportunities
- Knowledge of marketing principles, customer service excellence, and effective phone etiquette
- Deal-desking skills to ensure correct and optimal numerical communication between dealer and customer
- Experience with dealership operations, including deal management systems and retail sales processes

If you feel that you are a valuable fit for this role, please contact or visit us for more information. Pay: From $100,000.00 per year

Benefits

- Dental care
- Extended health care
- Vision care

Work Location: In person

📌 Used Car Sales Manager (Winnipeg)
🏢 Gauthier Automotive Group
📍 Winnipeg