Drive guest engagement as a Retention Marketing Strategist with lululemon. This in-person role focuses on lifecycle marketing through owned channels like email and push notifications.

The Digital Marketing – Retention and Lifecycle team seeks a talented strategist to manage campaigns that promote connection and retention. You will translate business priorities into marketing plans, ensuring cohesive guest experiences. Your role involves collaborating with multiple teams to develop effective strategies and campaign briefs.

Key Responsibilities:
• Develop email and push notification marketing strategies
• Write transparent briefs aligning goals with audience messaging
• Manage campaign delivery from initiation to launch




• Collaborate with cross-functional teams for cohesive experiences
• Analyze performance and recommend optimizations

Requirements:
• 3+ years in retention or lifecycle marketing
• Experience with email marketing and campaign strategies
• Knowledge of marketing technology platforms
• Strong project management and communication skills
• Bachelor’s degree preferred or relevant experience

Utilize your marketing expertise to enhance guest relationships and drive loyalty at lululemon.
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📌 Retention Marketing Strategist at lululemon (British Columbia)
🏢 Lululemon
📍 British Columbia