Drive Medcan's digital marketing performance as a Senior Manager specializing in growth strategies. Focus on enhancing acquisition efforts and optimizing marketing performance.

In this role, you will lead the charge in establishing and executing Medcan’s digital marketing strategies across B2B and B2C markets. Your analytical mindset and experience with paid media, conversion optimization, and SEO will help elevate our marketing efforts. Collaboration with internal teams and external partners will be essential for identifying growth opportunities and improving overall performance.

Key Responsibilities:



• Own the development of paid digital strategy and budget allocation • Analyze user behavior and optimize conversion rates on the website • Implement performance measurement frameworks for continual growth • Guide shared priorities between marketing and sales teams • Collaborate with agencies to ensure goal alignment and effectiveness

Requirements: • 7-15 years of relevant experience in digital marketing • Demonstrated success in growth and conversion strategies • Deep understanding of marketing analytics and reporting • Skilled in managing external agency performance • Robust leadership qualities and team development experience

Shape Medcan’s marketing future, leveraging insights for measurable success and impactful digital strategies. #J-18808-Ljbffr

📌 Senior Digital Marketing Manager at Medcan (Winnipeg)
🏢 Medcan Health Management
📍 Winnipeg