22 Aug
|
United States Digital Space
|
Toronto
22 Aug
United States Digital Space
Toronto
Join the Marketing Analytics team as a Marketing Analytics Lead, where data storytelling drives marketing strategy. This hybrid role requires analytical expertise to influence product engagement and customer behavior.We are seeking an experienced Marketing Analytics Lead with a hands-on approach and a passion for data. You will play a pivotal role by supporting strategic analysis and measuring campaign impact for the Product Marketing team. This position demands proficiency in SQL and a strong understanding of marketing metrics to effectively inform decision-making.Key Responsibilities:
- Perform data analysis with first and third party data
- Conduct deep-dive analyses of marketing campaign effectiveness
- Build and maintain dashboards to track key marketing KPIs
- Design experiments to test hypotheses related to business impact
- Present insights to both technical and non-technical stakeholdersRequirements:
- Degree in analytics, statistics, marketing, or related field
- 3+ years in data analytics within marketing
- Proficiency in SQL and data visualization tools
- Experience in A/B testing and marketing modeling
- Robust analytical and communication skillsLeverage your analytical expertise to shape marketing strategies and drive positive business outcomes.#J-18808-Ljbffr
📌 Marketing Analytics Lead Hybrid Role (Toronto)
🏢 United States Digital Space
📍 Toronto