22 Aug
|
Pfizer, S.A. de
|
Winnipeg
22 Aug
Pfizer, S.A. de
Winnipeg
We’re in relentless pursuit of breakthroughs that change patients’ lives. We innovate every day to make the world a healthier place. To fully realize Pfizer’s purpose – Breakthroughs that change patients’ lives – we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals. Pfizer offers competitive compensation and advantages programs designed to meet the diverse needs of our colleagues. Status:
Temporary, full-time ( 18 months) ROLE SUMMARY
Pfizer is seeking a creative and forward-thinking
Omnichannel Content Creator
to bring global campaigns to life in our markets. You will be responsible for overseeing and managing all aspects of our content creation in the relevant channels for our market. Working closely with brand managers, you will play a crucial role in driving content creation, developing and executing content plans that align with our business/brand objectives and engage our target audiences. You will work with a variety of platforms and tools, including GenAI, to generate and refine content, and design tools to edit and localize visual elements for digital channels. Working closely with local marketers and the Go-To-Market Excellence team, you will combine creative intelligence, editorial precision, and GenAI fluency to tailor messaging, visuals, and formats for regional needs. This role suits you if you enjoy combining creativity with technology, thrive on collaboration, and want to shape how Pfizer communicates with its audiences. ROLE RESPONSIBILITIES
Content creation and timely implementation to relevant digital channels
Localize and adapt global or regional content to meet market, cultural, and regulatory requirements such as PAAB across digital channels Plan, create, and edit engaging visual and written content that aligns with brand and campaign objectives Ensure consistent application of Pfizer’s brand voice and identity across all touchpoints Obtain and apply required internal approvals for promotional content Understand briefs and collaborate with marketers to ensure needs are met Scale up of best practices and synergies
Build and maintain reusable GenAI prompt libraries and content templates as well as image libraries Tag content effectively, maximizing discoverability and re-use within the DAM Champion the adoption of GenAI and new content technologies to improve creative output and speed to market QUALIFICATIONS
Education and experience
Relevant degree education (e.g. marketing, communication, business or equivalent) Strong experience within digital marketing and content creation; experience in digital agency environments preferred Proven track record in ability to work and multi-task under pressure, respond quickly to changing situations in complex project environments, prepare responses/narrative quickly and clearly and use personal initiative Skills
Strong story telling skills within different content formats Communication (verbal and written) and collaborative skills to build and maintain productive relationships Fluently bilingual (French/ English) Knowledge
Understanding of PAAB process and requirements Expertise in the Adobe Suite (Canva, Adobe Creative Cloud),
website analytics tools and website CMS Basic knowledge of marketing automation Familiarity with GenAI tools and AI-assisted creative workflows is a plus Attributes
Commitment to continuous learning, proactively exploring new technologies and tools to enhance creative effectiveness Detail-oriented, with the ability to deliver high-quality work under multiple, critical deadlines Proactive and self-directive mindset ORGANIZATIONAL RELATIONSHIPS
Marketing Medical Digital and business AI innovation (Digital) Business Analytics and Insights team Go-To-Market Excellence Lead (manager) OTHER RESPONSIBILITIES
Collaborate with Go-To-Market Excellence team on Omnichannel initiatives aligned to key brand priorities. Liaise with Content Creators across markets to share and leverage best practices, including active participation in Communities of Practices. We are proud to offer employees a flexible working model that is grounded on empowering colleagues to design their workdays so that they can maximize their productivity, enhance their work-life balance and support a way of working that fosters innovation and patient-centricity. Currently,our employees are expected to be on-site 2.5 -3 days per week blending on-site collaboration and connection with off-site remote working when it makes business sense to do so. The annual base salary for this position ranges from $73,650 to $122,750. The salary range provided applies to Canada only and does not apply to any other locations outside of Canada. At Pfizer, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process. To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers. Marketing and Market Research Breakthroughs that change patients’ lives
Research confirms what intuition tells us: that purpose-driven companies perform better, are more innovative, attract and retain the best people, and know how to unleash the power of those people. Pfizer’s purpose—Breakthroughs that change patients’ lives—fuels everything we do and reflects our passion for building on our legacy as one of the greatest contributors of good to the world. Each word in our purpose has meaning and reflects the value we strive to bring to patients and society: “Breakthroughs”
- These are the innovations, scientific and commercial, that we seek to deliver every day. All colleagues, regardless of role, level or location, strive for breakthroughs every day. “Change”
- We want to do more than simply improve patients’ medical conditions; we want to dramatically change their lives for the better. “Patients’ lives”
- We consider not only patients,
but everyone they touch—including their families, caregivers, and friends—and everything they love to do. It’s an intentionally holistic view. Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies. Every decision we make and every action we take is done with the patient in mind—and to nurture an environment where breakthroughs can thrive. Our Values
To fully realize Pfizer’s purpose, we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals. The “how” is represented by four simple, powerful values—courage, excellence, equity, and joy—that define our company and our culture. Courage:
Breakthroughs start by challenging convention, especially in the face of uncertainty or adversity. This happens when we think big, speak up, and are decisive. Excellence:
We can only change patients’ lives when we perform at our best together. This happens when we focus on what matters, agree who does what, and measure our outcomes. Equity:
We believe that every person deserves to be seen, heard, and cared for. This happens when we are inclusive, act with integrity, and reduce healthcare disparities. Joy:
We give ourselves to our work, but it also gives to us. We find joy when we take pride, recognize one another, and have fun. Benefits at Pfizer
Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues. Our Pay for Performance Philosophy and Practices reward colleagues based on the contributions they make to our business. Our Competitive Benefits Programs help our colleagues by: Promoting Health and Wellness
to help colleagues maintain and improve their physical and mental wellbeing. Pfizer offerings include health and disability insurance, preventative health programs, medical screenings, free or reduced-cost vaccinations, discounts on Pfizer products, mental health support, nutrition and fitness counseling and more. Strengthening Colleagues’ Financial Security
by providing company contributions to retirement plans, life insurance and financial planning education to help colleagues achieve their financial goals. Providing Benefits and Time off for the Moments that Matter
to ensure Pfizer colleagues have the time away from the office to recharge, recover and return to work as the best version of themselves. Vacation, Holiday time and Sick time are just the beginning, with a 12 week parental leave policy for both parents of a new born, 10 day of caregiver leave for those times when your family needs you whether it’s a child, spouse or parent, bereavement leave, and additional country-specific programs. And so much more , depending on your country and site, Pfizer offers childcare facilities or discount programs, on-site health and/or fitness centers , movement and mindfulness solutions, “Log in for your Day” work flexibility and so much more. captions off , selected
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📌 Omnicanal Créatrice(teur) de contenu / Omnichannel Content Creator (Winnipeg)
🏢 Pfizer, S.A. de
📍 Winnipeg