Position:

Marketing Manager Term/Status:

Permanent, Full-time Department:

Marketing & Communications Reports To:

Director, Marketing & Communications Salary:

$85,000–$115,000 Start Date:

October 1, 2026 Application Closing Date:

August 31, 2026

Position Overview: Reporting to the Director, Marketing & Communications, the new Marketing Manager positionplays a key role in shaping how St. George's School is experienced by both internal and externalaudiences. This position is responsible for developing and delivering integrated marketingstrategies and campaigns that strengthen the School's reputation, support admissions,Advancement and institutional priorities, and bring the St. George's story to life.Working as part of a collaborative Marketing & Communications Team, the Marketing Managerwill develop impactful campaigns across digital, print, events, and experiential channels.The successful candidate will combine strategic thinking and strong writing skills with creativity,bringing fresh ideas and a strong visual sensibility to every project.We are looking for someone with an exceptional creative eye — someone who enjoystransforming ideas into memorable campaigns that surprise, delight, and inspire. Whetherlaunching an Admissions or Advancement Campaign, promoting a major school event, orcelebrating student achievements by magnifying their amazing stories, this individualunderstands how to create meaningful experiences and marketing that captures attentionwhile reflecting the excellence of the St. George's brand. This individual embodies the followingCore Values: Empathy, Integrity, Humility, Respect, Responsibility, and Resilience.

In order to provide the best possible learning environment for our diverse, multicultural student population, St. George's actively seeks to recruit staff from groups that have been traditionally underrepresented in independent and international schools. BIPoC and 2SLGBTQIA+ people and those with disabilities are warmly encouraged to apply, and invited to reach out for more information about our commitment to diversity, inclusion and belonging.

Key Responsibilities:

Marketing Strategy & Campaign Development

Develop and execute the School's annual marketing strategy aligned with institutional priorities.

Create integrated, audience-focused marketing communications campaigns that strengthen the St. George's brand and support admissions, advancement, and internaland external community engagement.

Develop creative and strategic campaign concepts that engage and inspire prospective families, current families, alumni, donors, and employees.

Identify opportunities to enhance the School's market presence through innovativemarketing initiatives.

Measure campaign performance and recommend continuous improvements.

Brand Stewardship

Champion and protect the St. George's brand across all marketing initiatives.

Ensure a consistent and elevated brand experience across digital, print, and campustouchpoints.

Provide strategic marketing guidance to departments across the School.

Creative Collaboration

Partner closely with the Marketing and Communications Team to develop visuallyengaging campaigns and marketing materials.

Contribute creative direction, messaging,



and campaign concepts while ensuring projects are delivered on time and on brand.

Coordinate photography, videography, and other creative production to support institutional storytelling with internal and external contractors.

Digital Marketing

Lead digital marketing initiatives including paid advertising, social media campaigns,email marketing, and website promotion in local and international markets.

Collaborate on website marketing strategy and optimization, as well as content writingand creation.

By consulting with key internal stakeholders, create social media editorial calendars to ensure strategic storytelling.

Monitor analytics and campaign performance to improve engagement and conversion.

Oversee website content development and liaise with external contractors (content, photography, and videography).

Admissions Marketing

Work closely with the Admissions Team to develop marketing strategies that attractprospective families both locally and internationally.

Create campaigns and marketing assets to support recruitment initiatives andAdmissions events.

Enhance the prospective family journey through thoughtful and engaging marketingexperiences.

Vendor & Budget Management

Manage relationships with external agencies, photographers, videographers, printers,and digital marketing partners.

Working with the Director, oversee marketing budgets and ensure effective use ofresources.

Collaboration & Leadership

Build strong relationships across departments and provide strategic marketing advice.

Lead cross-functional marketing projects involving multiple stakeholders.

Foster a collaborative, creative, and solutions-focused approach to marketing.

Qualifications:

Bachelor's degree in Marketing, Communications, Public Relations, Business, or a relateddiscipline.

Five to eight years of progressive marketing and communications experience.

Demonstrated success developing integrated marketing campaigns and brand strategies.

Strong understanding and career experience within digital marketing, content strategy,social media, paid media,and campaign analytics.

Robust experience working with platforms such as Google Workspace, Mailchimp, MetaBusiness Suite (Instagram and Facebook), Adobe Creative Suite (Adobe Stock, AdobeExpress, Lightroom, and Photoshop), Canva, and Rebrandly. Experience with Blackbaud,PowerSchool, and BrightArrow is a plus.

Experience using video editing software such as CapCut. Ability to use Adobe PremierePro is considered an asset.

Experience working with designers, creative teams, and external agencies.

Excellent writing, communication, and project management skills.

Strong organizational skills with the ability to manage multiple priorities.

Experience within education, independent schools, or purpose-driven organizations isconsidered an asset.





Willing and able to work occasional evenings and/or weekends as needed to supportcampaign events.

What We're Looking For Our ideal candidate is:

A strategic marketer and communicator with a strong creative instinct.

Someone with an exceptional eye for design, storytelling, and audience engagement.

Curious, innovative, and always looking for fresh ways to connect with people.

A strong writer with creative copywriting skills, who can easily translate ideas intocampaigns that leave a lasting impression.

Photography/videography skills are a plus.

Self-directed, but also collaborative, relationship-focused, and highly organized.

Comfortable balancing strategic planning with hands‑on execution, with an inherent ability to look at the big picture.

Passionate about delivering marketing that reflects excellence in every detail.

Someone who wants to work in a mission-driven, values-oriented organization, andwould love to play a role in building the fine young men our world needs.

Compensation & Benefits

St. George's School offers an exceptional total rewards package including:

A competitive salary within the range of $85,000–$115,000, commensurate withexperience.

Three weeks' vacation to start, plus additional school closure days (approx 7-10 peryear, separate to statutory holidays).

Comprehensive extended health and dental benefits.

Defined Contribution Pension Plan.

Professional development opportunities.

Hybrid work arrangements, with up to two remote workdays each week (subject to operational requirements).

Complimentary lunch during the school year, treated as a taxable benefit.

Complimentary on-site parking and/or sustainable commuting subsidy for transit, biking,carpooling, or walking.

Free gym and pool access, as well as onsite fitness classes such as yoga, pilates, andweight training.

A collaborative and welcoming workplace that is both one of BC’s Top Employers andone of Canada's leading independent schools.

Why Join Us: Are you looking to use your professional expertise to make a meaningful impact? Do you thrivein an engaging community where colleagues care as much about the environment they createas the students they serve?St. George’s School is seeking dedicated and dynamic professionals who understand that aworld-class education is built on a foundation of excellence, collaboration, and care. If you wantto be part of a team that keeps our mission moving forward, we want to hear from you!For nearly 100 years, St. George’s School has provided a transformative education forthousands of young men. While our classrooms are the heart of the school, our 270+ talentedstaff and faculty members are its backbone. We are all united by a single, common goal:“Building fine young men. One boy at a time.”At St. George’s School, your contributions are vital. You will be challenged, encouraged, andsupported within a professional culture that pursues excellence in every department. Here, we don't just work together, we model the character we wish to see in our students, guided by ourCore Values of Empathy, Humility, Integrity, Respect, Responsibility, and Resilience.We are privileged to learn, work, and live on the unceded traditional territories of thexwmθkwy m (Musqueam) Nation.

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📌 Marketing Manager (Winnipeg)
🏢 CIM
📍 Winnipeg