Toonie Tours is one of Canada’s leading city tour companies, connecting guests with passionate local guides who bring each destination to life through meaningful stories, local insight, and genuine hospitality. We operate across multiple Canadian cities and offer a mix of free walking tours, premium walking tours, bike tours, scooter tours, private tours, and specialty experiences designed to help travellers explore with confidence and connect more deeply to the places they visit.

We are building a company where excellent people can do meaningful work, grow quickly, and make a real impact. Our team is made up of personable, down to earth people who care about creating memorable guest experiences and representing their city with pride. We value honesty, authenticity, humility, excellence, generosity, and gratitude, and we are always asking how the guest experience can be better.

At Toonie Tours, team members have the opportunity to work in a fast moving, entrepreneurial environment where ideas are welcome, initiative is valued, and strong performance creates room for growth. We aim to deliver 5 star experiences for our guests while building an exceptional place to work for our team. As we continue to grow across Canada, we are looking for people who are reliable, warm, resourceful, and excited to help us raise the standard for city tours and hospitality.

About the Role:
The City Lead will serve as the primary strategic and operational leader responsible for driving the growth and success of our initiatives within a designated Canadian city. This role requires a visionary individual who can build and nurture relationships with local stakeholders, including government entities, community organizations, and business partners, to foster collaboration and support.



The City Lead will oversee the execution of city-specific programs and projects, ensuring alignment with broader organizational goals while adapting strategies to meet local needs. They will be accountable for managing cross-functional teams, optimizing resource allocation, and delivering measurable outcomes that contribute to the city’s development and the organization’s reputation. Ultimately, the City Lead will act as the face of the organization in the city, championing its mission and values to create lasting impact and sustainable growth.

Minimum Qualifications:

Bachelor’s degree in Business Administration, Public Administration, Urban Planning, or a related field.

Minimum of 5 years of experience in leadership roles involving community engagement, project management, or city-level operations.

Proven ability to manage teams and collaborate with diverse stakeholders in a complex environment.

Strong understanding of local government structures and community dynamics within Canadian cities.

Excellent communication and interpersonal skills, including public speaking and negotiation.

Preferred Qualifications:

Master’s degree in a relevant discipline such as Public Policy, Urban Development, or Business Management.

Experience working within the Canadian public sector or non-profit organizations focused on urban development.





Demonstrated success in securing funding or grants and managing budgets for city-wide initiatives.

Familiarity with data analytics tools and performance measurement frameworks.

Bilingual proficiency in English and French.

Responsibilities:

Develop and implement strategic plans tailored to the city’s unique opportunities and challenges.

Establish and maintain strong relationships with local government officials, community leaders, and business stakeholders to facilitate partnerships and support.

Lead and coordinate cross-functional teams to execute city-specific projects and initiatives effectively and efficiently.

Monitor and analyze key performance indicators to assess program impact and inform continuous improvement.

Represent the organization at public events, meetings, and forums to enhance visibility and advocate for the city’s development goals.

Skills:
The City Lead will utilize robust leadership and strategic planning skills daily to guide teams and align city initiatives with organizational objectives. Effective communication and negotiation skills are essential for building partnerships and advocating for resources and support. Analytical skills will be applied to interpret data and performance metrics, enabling informed decision-making and continuous improvement. Project management expertise ensures that multiple initiatives are executed on time and within budget, while adaptability and cultural awareness help tailor approaches to the unique characteristics of the city’s population. Additionally, proficiency in stakeholder engagement foster collaboration and trust, which are critical for the role’s success.

#J-18808-Ljbffr

📌 City Lead (Alberta)
🏢 Toonie Tours
📍 Alberta