Shape fan connections at Vancouver Whitecaps FC as our Digital Marketing Coordinator, specializing in email and SMS campaigns. This role is key in boosting engagement through personalized strategies.
Reporting to the Director, Digital, you will manage the execution of marketing initiatives using Salesforce Marketing Cloud. Collaborating with internal teams, you will analyze performance metrics, optimize campaigns and ensure adherence to regulations while enhancing the fan experience.
Key Responsibilities:
• Develop and execute personalized email and SMS marketing journeys
• Monitor and analyze campaign metrics to drive improvements
• Coordinate marketing projects and digital requests across departments




• Maintain website content for relevant fan engagement
• Research emerging digital trends to enhance strategies
Requirements:
• Bachelor's degree in Marketing or related field
• 2-4 years of relevant digital marketing experience
• Familiarity with Salesforce Marketing Cloud or similar tools
• Understanding of email marketing best practices and segmentation
• Solid project management and analytical skills
Contribute to creating exceptional digital experiences that resonate with Vancouver Whitecaps FC supporters.
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📌 Email Marketing and Digital Engagement Coordinator (Vancouver)
🏢 Vancouver Whitecaps FC
📍 Vancouver