Join SOTI as a Senior Web Analytics and Reporting Specialist in Mississauga, ON, embracing a hybrid work model. Utilize your expertise to enhance digital marketing strategies.

This role offers the chance to work in SOTI’s marketing department, impacting their online reach and customer engagement. As a senior contributor, you will implement key analytics tools, analyze various data sources, and support cross-functional teams with insights. Your focus on data integrity and performance optimization will be essential for effective decision-making.

Key Responsibilities:



• Configure web analytics tools like Google Analytics 4 • Develop real-time dashboards for performance visualization • Analyze customer journey and funnel performance • Create actionable recommendations to improve conversions • Provide training on analytics tools and reporting solutions

Requirements: • 5-7 years in web or digital analytics • Experience with Looker Studio, Salesforce, and dashboard creation • Proficiency in web conversion tracking and A/B testing • Solid analytical skills and data interpretation abilities • Basic understanding of web technologies

Utilize your analytical prowess to make a tangible impact at SOTI. #J-18808-Ljbffr

📌 Web Analytics and Reporting Specialist Role (Winnipeg)
🏢 SOTI
📍 Winnipeg