Lead innovative ad strategies at Wealthsimple, Canada's top financial innovator. This senior role focuses on performance creative to effectively engage current clients through data-driven insights.In this key individual contributor position, you'll own the creative process from concept through execution. Utilizing customer insights and platform trends, you'll establish the creative framework for high-volume ad testing. Collaborate closely with marketing, creative, and influencer partners to launch effective campaigns that resonate with audiences across platforms.Key Responsibilities:
Research customer behavior and competitor creative
Develop creative messaging and channel strategies
Manage ad briefing, execution, and visual direction




Analyze and optimize campaign performance metrics
Set strategy for influencer and UGC content creationRequirements:
5+ years in performance creative or related fields
Proven success in high-volume creative testing
Deep experience with Meta and TikTok performance ads
Robust creative judgment for various formats
Hands-on experience in building AI-enabled workflowsDrive impactful advertising strategies at Wealthsimple and elevate client acquisition through your creative expertise.#J-18808-Ljbffr

📌 Senior Creative Strategist At Wealthsimple Toronto
🏢 Portage Ventures
📍 Toronto