Join Scotiabank as the Senior Manager for Programmatic and Affiliate Marketing in Toronto, Ontario. Lead cutting-edge strategies and optimize performance to enhance marketing efforts across Canadian Banking and Non-Retail sectors.
You will take charge of the overall strategy, execution, and performance monitoring of programmatic and affiliate marketing. This role demands both leadership and hands-on expertise in key platforms like DV360 and collaboration with strategic partners like Fintel Connect. Your focus will be on driving channel growth through cutting-edge approaches and deep data insights.
Key Responsibilities:
• Own strategic governance and performance accountability
• Collaborate with business lines for aligned channel strategies
• Lead programmatic campaign architecture and audience targeting




• Manage relationships with affiliate partners and optimize growth
• Report on performance metrics and provide actionable insights
Requirements:
• 7+ years in managing programmatic media across DSPs
• Strong analytical skills for data-driven decisions
• Leadership experience in managing marketing teams
• Familiarity with affiliate marketing and publisher relations
• Proficient in campaign reporting and strategic insights
Utilize your programmatic expertise and leadership skills to elevate Scotiabank’s cutting-edge marketing initiatives.
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📌 Programmatic & Affiliate Marketing Leader At Scotiabank Toronto
🏢 Socket.dev
📍 Toronto