Transform customer experience with Activate as a CRM Expert. This role, based in Winnipeg, focuses on advancing customer engagement through creative lifecycle marketing strategies.
As the CRM Specialist, you will operate under the direction of the Director, Growth & Revenue Marketing. Your responsibilities will include designing impactful customer journeys and managing audience segmentation using Braze. Driving measurable results through strategic campaign testing and performance evaluation is essential in this full time, permanent role.
Key Responsibilities:
• Build lifecycle marketing programs for corporate stores
• Design and execute customer acquisition strategies
• Monitor and optimize campaign performance across channels




• Develop structured processes for CRM campaign documentation
• Assess the impact of campaigns on customer bookings and retention
Requirements:
• Over 3 years in CRM or growth marketing roles
• Experience with marketing automation tools like Braze
• Proven ability to analyze campaigns and provide insights
• Robust writing and organizational skills
• Relevant Bachelor’s degree preferred
Leverage your skills to enhance Activate’s marketing outreach and customer relationships.
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📌 Crm Expert For Activate's Marketing Team Toronto (Canada)
🏢 Activate Games
📍 Canada