Job Title: Strategy Director

Location: Montreal, QC

The role

Strategy at Havas Creative Canada sits at the center of everything. Part creative ignition, part strategic advisor to clients. We are looking for a Strategy Director who moves fluidly between brand strategy and creative strategy, as comfortable defining a positioning proposition as writing a brief that makes creative directors and clients lean forward. The role is also about being a senior advisor to our clients on marketing opportunities, bringing rigour, deep consumer understanding and cultural savviness.

What you will do

- Own the strategic planning process across our key agency accounts, crafting brand and campaign strategies sharp enough to close the wrong doors and open the right ones.
- Lead internal and client meetings, workshops, and presentations.




- Build and defend strategic recommendations with senior clients.
- Lead or contribute to qualitative and quantitative research, from design through fielding and moderation.
- Build rich audience portraits, behaviors, attitudes, lifestyle, and category usage, that surface insights we can act on.
- Track cultural trends, channel shifts and competitive moves, and turn them into transparent implications for the brand.
- Connect creative impact to business results as an expert in effectiveness and performance measurement.
- Build a strong command of the data behind each client's business.
- Build strong working relationships across creative,

📌 Strategy Director - Laval
🏢 Havas Creative Canada
📍 Laval