Job Title: Data/Campaign Analyst

Contract Length: 12 Months with possible extension

Location: Toronto, ON / Hybrid (2 days/ week)

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Our Wealth Client Optimization team at Client is seeking a Senior Data Analyst to support reporting, analytics, and data-driven initiatives across Wealth Leads & Campaigns and Client Optimization.

The successful candidate will have strong expertise in SAS, Power BI development, and DAX , with a proven track record of automating and enhancing reporting processes. This individual will work closely with business stakeholders to develop scalable reporting solutions, improve existing analytics processes, and provide meaningful insights to support campaign and client optimization initiatives.

Candidates with experience in financial services, campaign analytics, customer targeting, reporting automation, and stakeholder engagement will be highly preferred.

Key Responsibilities

- Develop, enhance, and maintain Power BI dashboards and reporting solutions .
- Develop complex calculations and analytical solutions using DAX .
- Leverage SAS to support data analysis, reporting, and campaign-related initiatives.
- Automate and optimize existing reporting processes to improve efficiency and reduce manual effort.
- Identify opportunities to enhance reporting accuracy, scalability, and overall user experience.
- Analyze data to identify trends, opportunities, and insights that support business and campaign objectives.
- Support campaign analytics, customer targeting, segmentation, and performance measurement.




- Gather and translate business requirements into technical reporting and analytical solutions.
- Partner with stakeholders to understand business needs and deliver effective data-driven solutions.
- Troubleshoot reporting and data issues and implement sustainable solutions.
- Document reporting processes, methodologies, and technical solutions.
- Present findings and recommendations clearly to both technical and business audiences.
- Contribute to continuous improvement initiatives across Wealth Leads & Campaigns and Client Optimization.

Required Qualifications

- Strong experience as a Data Analyst within an enterprise environment.
- Advanced SAS experience.
- Strong Power BI development experience.
- Advanced DAX expertise.
- Demonstrated experience automating and enhancing reporting processes .
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Strong ability to translate business requirements into technical reporting solutions.
- Experience working with stakeholders across business and technical teams.

Preferred Qualifications

- Experience within banking or financial services .
- Experience with campaign analytics and campaign execution .
- Experience with customer targeting and segmentation .
- Experience developing reporting solutions for marketing, client optimization, or wealth management teams.
- Experience with reporting automation and process improvement.
- Experience working with large enterprise datasets and reporting environments.
- Robust stakeholder management and presentation skills.

📌 Data Analyst (SAS and Power BI) (Greater Toronto Area)
🏢 SPECTRAFORCE
📍 Greater Toronto Area