21 Aug
|
DAC Group
|
Toronto
Move Your Career Forward with DAC as a Director, Media We are DAC—a global full-funnel performance media agency dedicated to delivering transformative results. With expertise spanning SEO, paid media, creative production, analytics, and local optimization, we combine the brightest minds with innovative technology to deliver seamless, forward-thinking strategies. Powered by AI, data, and creative ingenuity, we deliver integrated campaigns that engage customers at every touchpoint—from global audiences to individual store locations.
Do you have theenthusiasmto rise to each challenge, theexecutionto drive outrageous performance, thecuriosityto continually expand your knowledge, and thecourageto propose original solutions to perplexing problems? Then you may have just found the perfect opportunity at a performance marketing agency like no other. This person is responsible for strategic decisions ensuring implementation of digital and traditional paid media and SEM best practices, trends and analysis, integrated digital planning, and oversight of program execution.
Work with subject matters experts cross-trained in SEMm Programmatic, and Paid Social to create, execute, and report on cross-channel media engagements. May also include offline media execution as well. Represent integrated media approach to internal and external audiences.
Oversee the development of junior (coordinator, specialist and manager) level media team members. Track and conduct periodic check-ins with employees to ensure consistency in training and development across the broader media team. Communicate on an on-going basis with media and account team members and conduct weekly status sessions to provide support where required.
Work collaboratively with media team members to oversee and improve internal processes in order to provide high-quality service for clients. Facilitate effective resource management across assigned media team. Track, measure,
and report on media program health across the media and account team.
Work with PMO to regularly report to leadership on project health, resourcing issues, and broader staffing plans. Attend and actively participate in client and new business meetings, acting as the Media subject matter expert to contribute the integrated perspective. Communicate project status and campaign performance to agency executives, and account teams.
Present research, insights, campaign performance and recommendations to key internal and external stakeholders. Handle escalations of client issues and communicate accordingly with office stakeholders. Provide strategic leadership in development of programs to meet campaign objectives, including SEM, Display (direct buys and programmatic), Paid Social and other channels as required.
Lead team activities (and assist, where necessary) for campaign planning, keyword research, media vendor selection and budget management for enterprise campaigns. Understand, vet and recommend new digital methodologies with a view to improving service offering Minimum 8 years advanced Digital Media campaign planning/management experience (traditional media experience a plus) ~ Familiarity with enterprise integrated media campaigns, strategies and tactics. ~Eager to understand, test and implement new media methodologies with a focus on improving service offerings ~ Proven record of working on multiple time-sensitive projects on schedule Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
Competitive Benefits: Competitive salary and comprehensive health benefits.
Generous PTO, wellness initiatives and parental leave. Retirement saving plans. A supportive, collaborative, and casual work environment.
This role requires three days in-office. Remote work is not available for this position. DAC is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, state, or municipal law.
Our offerings include health, vision, dental, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and employee assistance support. Full time employees are eligible to participate in the DAC benefit programs.
Salary at DAC is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $130,000 to $150,000. DAC is a leading international media agency helping brands connect with customers and prospects at every stage of the customer journey, from the enterprise level right down to hyper-local moments since 1972.
Recognized by Forrester as one of the world’s most significant growth driving agencies, DAC is passionate about helping businesses build, maintain, and optimize their online presence, leveraging our expertise in Local Presence Management Content Strategy Paid Media Data Analytics Design and UX DAC’s mission is to drive impactful client results by amplifying brands to their target no matter where they are. #
📌 Director Medical (Toronto)
🏢 DAC Group
📍 Toronto