Edmonton, AB, Canada

Job Description Posted Tuesday, August 18, 2026 at 4:00 AM

#BeExtraordinary

AtAndrew Peller Limited (APL), our mission is to be Canada’s #1 branded wine and

craft beverage company by delivering the perfect brand experience for every

lifestyle and occasion. Through our commitment to excellence, honouring our

roots, owning it, fostering belonging and driving to succeed, we inspire teammates to be extraordinary every day.

Who We Are We are one of Canada's largest and oldest wine companies with a rich heritage in quality winemaking.

We produce some of Canada's most recognized brands and offer our teammates a challenging and rewarding employment experience.

Reporting into the Alberta Sales Manager, the teammate will be responsible for driving the sales and marketing objectives of Andrew Peller Import’s (API) in both the Retail and Licensee Channels in the assigned territory, with a focus in building Edmonton/Northern Alberta, using the tools and strategies as described in the territorial sales plan. The primary focus of this role is to build API brands by maximizing sales in high-volume and opportunity accounts. Candidates must be an energetic self-starter and display strong interpersonal skills, administrative acumen and have a proven track‑record of being competitive, results‑driven, detail‑oriented, and passion for wine.

This teammate will be responsible for:

Drive growth and maximize sales revenue and volume in territory

Implement and execute sales plans by following optimal coverage and service standards

Deliver targeted objectives for brand distribution

Execute consistently high levels of customer service that strengthen relationships and drive loyalty





Implement marketing and promotional programs

Maximize supplier visits in territory

Operate territory within approved expense budget

Knowledgeable with respect to company expense policies

Preparation of sales summaries/projects and submitting to Sales Manager or in timely manner

Maintain up-to-date account and expense information

Business Development

Maintain productive business relationships with all key licensee and industry personnel

Develop new business opportunities through sound public relation activities and superior customer service, including:

Conducting presentations to various interest groups (staff training, imparting wine knowledge, hosting suppliers, etc.)

Ensuring prompt and proper handling of all customer concerns and complaints

Maintaining exemplary professional conduct and accepted social and industry practices when representing the interests of API

Ability to anticipate customer needs and acting promptly

Monitor competitor activities, market developments, market/product opportunities and communicate this information to sales team

The skills, knowledge and experience this teammate will bring:

Must have a valid drivers license

University or College Degree

Wine knowledge

Demonstrated selling skills along with product/market knowledge

Resides within territory





Solid knowledge of Microsoft 365 (Outlook/Excel/PowerPoint/Teams)

Experience with EZFocus is an asset

Flexible to work evenings, weekends, and outside of standard business hours as required

Compensation $70,000 - $80,000 annually, plus bonus eligibility and comprehensive benefits.

We are conducting an internal and external search simultaneously. We wish to thank all applicants for their interest; only those applicants selected for an interview will be contacted.

Accommodation Andrew Peller Limited is committed to meeting the needs of persons with temporary and/or permanent disabilities in a way that allows them to maintain their dignity and independence. We are happy to discuss any need for accommodation in the workplace and will make an effort to meet those needs in a timely manner by preventing and removing barriers to accessibility in the areas of information, communications, and employment. If you require an accommodation to apply or interview for a position, please email [email protected]

Equal Opportunity Employment At Andrew Peller Limited, we are committed to creating and celebrating a culture of Diversity, Equity, Inclusion and Belonging. We are an equal opportunity employer committed to ensuring every person has a right to equal treatment with respect to employment without discrimination or harassment because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, record of offences, marital status, family status or disability.

This role is being posted to fill an existing vacancy.

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📌 Territory Manager, Andrew Peller Imports (Winnipeg)
🏢 Andrew Peller
📍 Winnipeg