Elevate your marketing career with Sobeys Inc. as a Performance Growth Marketing Strategist. This role focuses on maximizing customer acquisition through data-driven strategies across digital platforms.
You'll work closely with various teams to enhance campaign performance and lead the measurement and reporting analysis. Your hands-on experience with Google Analytics 4 (GA4) and programmatic advertising will be vital in optimizing our marketing efforts. This position emphasizes collaboration and strategic insight to drive growth.
Key Responsibilities: • Lead digital campaign management and optimization • Analyze performance metrics and provide recommendations • Collaborate with creative teams for effective campaigns • Manage UTM governance for tracking standards • Interpret data to inform marketing decisions
Requirements: • 5+ years in digital or performance marketing • Proficient in Google Analytics 4 and Excel tools • Experience managing paid media campaigns • Solid analytical and communication skills • Detail-oriented and organized in task management
Transform data insights into impactful marketing strategies with Sobeys Inc. and drive growth together. #J-18808-Ljbffr