Who We Are WHY Brands Inc., a parent company of Munchkin, Inc., focuses on creating, incubating, and growing the next generation of consumer lifestyle brands. Founded in 1990, Munchkin is the leading consumer product company and most loved baby lifestyle brand behind the innovative gear and products for children, mothers, and caregivers. Munchkin has sold billions of dollars of products through our key retail partners: Target, Walmart, and Amazon and has global distribution in over 50 countries. With over 350+ patents under our belt and over 250 international product and brand design awards, we continue to create solutions that leave our customers asking, "how did I ever live without this?" Innovation is the core of our company DNA and has been driving our designs for over 30 years! Recognized as #8 on America’s Most Creative Companies list by Fortune Magazine, innovation is the core of our company DNA and has been driving our designs for 30 years!

We lead with our core values and believe that investing in the community is our responsibility. We create opportunities for every child’s potential and well-being through the Radiant Colors program, work to create a sustainable future, and in partnership with the International Fund for Animal Welfare have committed to animal conservation.

There is no better time than now to join WHY Brands as we embark on our next and biggest growth journey, and you could be the next influential leader to play a key role in driving enormous customer-centered value and rapid growth.

What You’ll Do As a Sales and Marketing Administrator, you will support the Canadian Business Unit by engaging and supporting internal and external stakeholder’s core business functions. In providing administrative support to the Canadian Business Unit,



you will be central to the team’s daily operations and contribute to their ability to execute effectively with all Munchkin’s retail partners.

How you will contribute

Complete product listing forms and maintain/update content, copy and images for all Canadian accounts

Update and Maintain Canadian Price Lists for all channels validating information accuracy, timing, costs, and MSRPs

Maintain GS1 CANADA and 1SYNC data for participating retail partners, acting as the key point of contact, knowledge, and execution corporately

Generate & publish weekly, monthly, quarterly sales reports using both internal data sources and external retail portals

Generate business reports that provide insights into various areas of concern. These may be semi-regular support for specific accounts or ad hoc reports based on Marketing and Sales needs

Create bilingual email blasts for Independent and Specialty accounts to communicate new items, refreshed items, press communication, holiday wishes

Assist Marketing with communications related to product updates, new releases, and price list updates

Vet and redirect unsolicited New Account requests to appropriate team members.

Process sample requests for Sales and Marketing and oversee shipments to their end destination

Assist with the execution of trade shows by ordering & coordinating furniture & fixture purchases, shipments, for events

Attend Trade Shows as a representative of Munchkin





Provide general administrative support including but not limited to reception duties, maintaining visitor logs, filing invoices, answering, and forwarding phone calls, scheduling appointments

Oversee & monitor office supplies and place orders when necessary

Maintain Munchkin Canada’s Showroom, ensuring items are in stock & current. Ensure the showroom is always kept in customer friendly condition

Perform monthly Good Manufacturing Practices (GMP) audits and maintain compliance to our GMP Policy

Local travel will be required for Retail Audits, Head Office, and Trade/Consumer Shows

Other duties may be assigned by your manager

You will have

2- 3 years of experience in Sales Administration capacity is an asset

Secondary Education in related field required

Advanced proficiency in Microsoft Office Suite, Word, PowerPoint, Adobe

Advanced level in Excel required

Knowledge of Oracle / GS1/ 1Sync is an asset

We Got You Covered! Munchkin offers highly competitive compensation, including discretionary bonuses, retirement contributions, supplemental health plans, equity, and other perks. We regularly hold social functions to foster a genuine camaraderie that enhances teamwork. At company-wide award functions, we take time to recognize the talent and dedication of the people who make Munchkin a Great Place To Work™ company. We also provide growth opportunities and work to consistently improve the quality of life for all our employees. To learn more, visit us at www.munchkin.com.

Salary range: $22.00 - $25.00 CAD per hour, Dependent on Experience.

Munchkin embraces diversity and is proud to be an equal-opportunity employer.

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📌 Sales & Marketing Administrator (Winnipeg)
🏢 Munchkin
📍 Winnipeg