Casting Call

Marketing Copywriter who

- Loves splashing around in the words, yours and theirs.
- Has a knack for living inside different voices.
- Knows when it needs wings and when it needs to walk.

Scope: What’s in the role.

Mission

Bring the words that sharpen insights, shape ideas, and solve briefs.

Responsibilities

- Write in a variety of styles and voices, formal to irreverent, and beyond.
- Copy edit with a balance of adaptability and attention to detail.
- Translate briefs and brands into effective copy, stories, and content.
- Collaborate with project teams from early ideation to final delivery.
- Craft social media blasts, keynote decks, ebooks, emails, and more.
- Champion the defined creative direction and messaging strategies.
- Lead copy discussions, presentations, and execution.
- Own the craft, quality, and coherence of the work.
- Report to and support the Story Team Lead.

Rewards

- Salary range of $70K – $90K
- Clear path to career advancement, salary increases, and bonuses.
- Advantages package (family, health, wellness, dental, vision, prescription, etc.).
- Paid time-off (holidays, vacation days, sick and wellness days, etc.).
- Work in a flexible hybrid model, with 3 days in-office.
- Friendly office environment, personal space, and a fully stocked kitchen.
- And more to support the whole you.

Casting Criteria

Culture Alignment What we aspire to.

- Team player in it for the long game.
- Lifelong learner with a growth mindset.
- Personal and professional development, supporting the same for others.
- Aim for excellence. Don’t be complacent. Go to 11.
- Welcome open, direct communication and feedback.
- Embrace the occasionally messy reality of a rapidly growing and dynamic workplace. Lean in with optimism and responsibility.
- Embody a strong back, soft front,



open mind, light heart, high EQ, and enduring grit.
- Respect and reflect the company’s core values.

Competency + Proficiency: How you rock the role.

- Ask timely, effective questions.
- Embrace ambiguity as raw materials for clarity.
- Simplify complexity into clear, concise, and compelling language.
- Write effectively for any purpose, audience, brand, and format.
- Understand enough behavioural psychology to nudge perceptions.
- Balance a rich vocabulary with the discipline to write simply.
- Edit your own work (and the work of others) fastidiously.
- Stand by your best ideas while staying open to better ones.
- Pay attention to every detail. Remove the ones that aren’t needed.
- Use AI to enhance deep thinking, not replace it.
- Present your work to clients with enthusiasm, grounded by solid rationale
- Work independently and collaboratively with equal enthusiasm.

Suitability: How to qualify for this role.

Must-haves

- Competency and proficiency as outlined above.
- A mix of inquisitive, creative, and critical thinking.
- A deep love and a keen eye for the written word.
- Portfolio with work samples showing craft, range, wisdom, and ingenuity.
- Minimum 5 years of experience in marketing copywriting on the agency or client side.
- Experience with creative marketing and communications.

Great-to-haves

- Expertise in B2B marketing and executive-level communications.
- Affinity for unconventional thinking and breakthrough strategies.
- Avid reader/writer on a range of topics, including thought leadership.

Nice-to-haves

- An inclination to play, do, and teach.
- A fascination with the uncommon.
- An oddity that is all your own.
- A degree useful to this role (Marketing, Advertising, Communications, Business, Psychology, Philosophy, Journalism, English Literature, etc.).

📌 Marketing Copywriter (Toronto)
🏢 Pixel Dreams
📍 Toronto