About the Role

We are looking for a creative, organized, and results-driven Marketing & Social Media Coordinator to join our growing team.

In this role, you will be responsible for helping strengthen our online presence, create engaging content, support digital marketing campaigns, and increase brand awareness and lead generation. You will work closely with management and the sales team to develop marketing initiatives that support the company's growth.

The ideal candidate is someone who is creative and comfortable taking initiative, understands current social media trends, has solid communication skills, and can manage multiple projects from concept to completion.

Key ResponsibilitiesSocial Media & Content

- Manage and maintain the company's social media platforms, including Instagram, Facebook, LinkedIn, TikTok, and other relevant channels.
- Develop and maintain a monthly social media content calendar.
- Create engaging and brand-consistent content, including posts, graphics, short-form videos, Reels, stories, and promotional materials.
- Coordinate photography and video content for company projects, employees, events, and marketing campaigns.
- Monitor social media trends and identify opportunities to increase engagement and brand awareness.
- Respond to comments, messages, and inquiries in a professional and timely manner.
- Track social media performance and provide recommendations for improvement.
- Maintain consistent company branding, messaging, and tone across all platforms.

Digital Marketing

- Assist with the planning, development, and execution of digital marketing campaigns.
- Create and manage promotional campaigns across social media, Google Ads, email, and other digital platforms.
- Monitor advertising performance, budgets, leads, and conversions.
- Identify opportunities to improve campaign performance and reduce cost per lead.
- Assist with SEO initiatives and create SEO-optimized website and blog content.
- Monitor website performance and identify opportunities to improve online visibility and user engagement.
- Assist with email marketing campaigns, newsletters, and promotional communications.

Marketing & Brand Development

- Develop marketing materials such as brochures, flyers, presentations, advertisements,



promotional materials, and other company collateral.
- Support the development and execution of marketing plans and campaigns.
- Assist with company events, promotions, and other marketing initiatives.
- Ensure all marketing materials accurately represent the company's brand, services, and messaging.
- Research competitors, industry trends, and new marketing opportunities.
- Help identify new platforms and strategies to increase brand awareness and generate qualified leads.

Sales & Lead Generation Support

- Work closely with the sales team to develop marketing initiatives that generate qualified leads.
- Create promotional materials and campaigns to support sales objectives.
- Assist in developing campaigns designed to increase appointments, consultations, and customer inquiries.
- Track marketing-generated leads and assist with evaluating campaign effectiveness.
- Collaborate with the sales team to understand customer needs and develop relevant marketing content.

Reporting & Analytics

- Track and report on key marketing and social media performance metrics.
- Monitor website traffic, social media engagement, advertising performance, and lead generation.
- Prepare regular reports and provide recommendations based on performance data.
- Continuously test and optimize marketing strategies to improve results.

Qualifications & Skills

- Post-secondary education or degree in Marketing, Communications, Digital Marketing, Business, or a related field.
- 1–3 years of experience in marketing, digital marketing, social media, or a related role.
- Strong understanding of major social media platforms and current digital marketing trends.
- Experience creating social media content and managing business social media accounts.
- Strong written and verbal communication skills.
- Excellent organizational and time-management skills.




- Ability to manage multiple projects and meet deadlines.
- Strong attention to detail and a high level of creativity.
- Ability to work independently while also collaborating effectively with a team.
- Strong problem-solving and analytical skills.
- Comfortable using Microsoft Office and Google Workspace.

Preferred Skills & Assets

- Experience with Canva, Adobe Creative Suite, or similar design tools.
- Experience with Meta Business Suite and social media management platforms.
- Experience with Google Ads and Google Analytics.
- Basic understanding of SEO and website content management systems.
- Experience with video editing and short-form video content.
- Experience with CRM or marketing automation platforms.
- Basic knowledge of website editing or HTML is considered an asset.
- Experience in the construction, home improvement, energy, solar, or related industry is considered an asset.

What We're Looking For We are looking for someone who is:

- Creative – Able to develop fresh and engaging marketing ideas.
- Proactive – Takes initiative and doesn't need to be constantly directed.
- Results-driven – Focuses on measurable outcomes and continuous improvement.
- Organized – Able to manage multiple campaigns and deadlines simultaneously.
- Trend-aware – Keeps up with social media, content, and digital marketing trends.
- Collaborative – Works effectively with management, sales, and other departments.
- Adaptable – Comfortable working in a fast-paced and growing company.

Why Join Us?

- Opportunity to play an important role in a growing company.
- Opportunity to take ownership of marketing and social media initiatives.
- Work directly with management and the sales team.
- Opportunity to develop and implement new marketing ideas.
- Dynamic and collaborative work environment.
- Opportunity for professional growth and development.

How to Apply Please submit your resume along with examples of your previous marketing, social media, content creation, or digital marketing work. Applicants may be asked to provide a portfolio or examples of social media campaigns and content they have created.

Pay: $55,000.00-$65,000.00 per year

Work Location: In person

📌 Marketing & Social Media Coordinator (Richmond Hill)
🏢 Vivion Energy
📍 Richmond Hill