You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. At Sun Life, we're driven by our Purpose: helping our Clients achieve lifetime financial security and live healthier lives. Our values shape how we work: caring, authentic, bold, inspiring, and impactful. When you join Sun Life, you'll work with passionate colleagues and empowering leaders who support your growth and celebrate your contributions, so you can make a meaningful difference in our Clients' lives. Discover how you can make a difference in the lives of individuals, families and communities around the world. Job Description:

Sun Life is seeking a visionary and results-oriented Vice President, Global Brand & Growth Marketing to lead the evolution of our global brand, digital marketing, client-facing AI, and marketing technology capabilities. This is a highly strategic leadership role for an executive who thrives at the intersection of marketing, technology, innovation, and client experience. What You'll Do

Lead Global Brand Strategy Shape and advance Sun Life's global brand strategy across consumer, business, and corporate audiences. Strengthen brand differentiation, reputation, and market positioning. Drive brand engagement and activation across geographies, business groups,



and client touchpoints. Lead enterprise sponsorship and partnership strategies that enhance brand impact and business outcomes. Accelerate Growth Through Digital Marketing Advance industry-leading digital marketing capabilities that support client growth, engagement, and retention. Champion data-driven marketing strategies, personalization, and innovation across digital channels. Partner with business leaders to translate emerging trends into scalable growth opportunities. Drive AI & Marketing Innovation Lead the strategy, governance, and adoption of client-facing AI experiences. Identify opportunities to leverage technology, data, and automation to improve client outcomes and create business value. Collaborate with technology, risk, compliance, legal, privacy, and communications leaders to ensure responsible innovation. Elevate Marketing Technology & Enterprise Capabilities Define the strategic direction for Sun Life's marketing technology ecosystem. Advance digital analytics, publishing capabilities, and enterprise marketing effectiveness. Demonstrate measurable business impact through enhanced client experiences and marketing performance. Inspire Teams & Enterprise Leadership Lead a global, multidisciplinary team of marketing professionals. Foster a culture of innovation,



collaboration, accountability, and continuous growth. Influence senior stakeholders and build strong partnerships across business units, markets, and enterprise functions. What You'll Bring

10+ years of progressive marketing leadership experience within large, complex organizations. Proven expertise in brand strategy, digital marketing, marketing technology, data-driven marketing, and business growth. Experience leading large multidisciplinary teams in highly matrixed environments. Robust understanding of AI-enabled client experiences and modern marketing practices. Exceptional executive presence, communication, and influencing skills. Demonstrated ability to lead enterprise-wide initiatives and deliver measurable business outcomes. Why Join Sun Life?

This is a unique opportunity to influence the future of a globally recognized brand while leading transformational growth initiatives that combine marketing excellence, client experience, data, and AI. You'll work alongside enterprise leaders to create meaningful impact for clients, strengthen Sun Life's market position, and help shape the future of marketing within a purpose-driven organization. The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incen

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📌 VP, Global Brand and Growth Marketing (Winnipeg)
🏢 SunLife
📍 Winnipeg