Drive impactful marketing at Relay as a Performance Marketing Specialist managing a substantial monthly budget of $2-3M across multiple paid media channels. Champion creative strategies to ensure sustainable growth. At Relay, you're tasked with optimizing sophisticated paid marketing programs in the fintech sector.
You will focus on maximizing the lifetime value to customer acquisition cost ratio while scaling Relay’s paid social initiatives. Engage with the Brand team to align creative assets with performance insights and maintain daily vendor relations. Key Responsibilities:
Optimize and test multiple paid marketing channels
Manage publisher relationships for productive media buys
Generate actionable insights from performance data
Flexibly allocate budget to optimize marketing outcomes
Use SQL for in-depth data analysis and insights Requirements:
Demonstrated experience with large ad budgets over $500k monthly
Deep SQL skills with experience in various attribution models
Proactive in identifying untapped marketing channels
Ability to thrive in changing and ambiguous environments
Robust curiosity and commitment to marketing excellence Enhance Relay's marketing efforts with analytical depth and creative insight.
📌 Chargé D´analyses Performance Marketing H/f Toronto
🏢 Relay
📍 Toronto
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