Join Entain as a CRM Executive in Toronto, working hybrid to enhance player engagement through data-driven campaigns. Contribute to high-quality customer communications and optimize strategies across channels.

This 12-month fixed-term contract role reports to the CRM Manager. You'll refine campaign strategies, utilize AI-driven insights, and collaborate with creative teams to improve customer journeys. The opportunity allows you to impact player retention and engagement positively while working in a well-established environment.

Key Responsibilities:
• Execute CRM campaigns across email, SMS, and push notifications
• Utilize AI insights to enhance campaign targeting effectiveness
• Build, QA, and deploy campaigns with compliance focus




• Monitor KPI performance and collaborate with analytics teams
• Conduct A/B testing for improved messaging and timing

Requirements:
• Proven CRM campaign execution experience in B2C
• Robust knowledge of segmentation and lifecycle marketing
• Familiarity with CRM platforms like Optimove
• Analytical skills with performance measurement tools
• Excellent attention to detail and organizational skills

Drive player engagement and retention with your CRM expertise at Entain in Toronto.
#J-18808-Ljbffr

📌 CRM Executive for Entain in Toronto (Ontario)
🏢 Entain Group
📍 Ontario