Join SOTI as a Senior Web Analytics and Reporting Specialist in Mississauga, ON, embracing a hybrid work model. Utilize your expertise to enhance digital marketing strategies.

This role offers the chance to work in SOTI’s marketing department, impacting their online reach and customer engagement. As a senior contributor, you will implement key analytics tools, analyze various data sources, and support cross-functional teams with insights. Your focus on data integrity and performance optimization will be essential for effective decision-making.

Key Responsibilities:
• Configure web analytics tools like Google Analytics 4
• Develop real-time dashboards for performance visualization
• Analyze customer journey and funnel performance




• Create actionable recommendations to improve conversions
• Provide training on analytics tools and reporting solutions

Requirements:
• 5-7 years in web or digital analytics
• Experience with Looker Studio, Salesforce, and dashboard creation
• Proficiency in web conversion tracking and A/B testing
• Solid analytical skills and data interpretation abilities
• Basic understanding of web technologies

Utilize your analytical prowess to make a tangible impact at SOTI.
#J-18808-Ljbffr

📌 Web Analytics and Reporting Specialist Role (Ontario)
🏢 SOTI
📍 Ontario