Shape high-impact advertising at Wealthsimple, a leading financial innovator in Canada. As a Growth Creative Strategist, you'll focus on leveraging data and creativity to acquire clients efficiently.
This senior role requires a strategic thinker with the capability to own the entire creative process. You'll analyze customer insights, develop compelling campaigns, and work alongside various partners to ensure your creative testing yields successful results. Your focus will be on producing impactful ads that enhance client acquisition through innovative methodologies.
Key Responsibilities:
• Conduct research to inform ad creative development
• Create and test diverse messaging and execution strategies
• Oversee ad production from concept to launch
• Monitor creative performance and iterate based on data
• Design strategies for influencer and user-generated content
Requirements:
• 5+ years in performance-focused creative roles
• Demonstrated capability in testing and optimizing creatives
• Expertise in Meta and TikTok advertising formats
• Solid decision-making skills across various creative facets
• Proficiency in integrating AI into creative processes
Lead the charge at Wealthsimple by delivering data-driven, innovative advertising solutions.
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