Drive brand growth at CaptivateIQ as the Director of Product Marketing, focusing on customer insights and storytelling. This leadership position paves the way for cutting-edge B2B SaaS marketing.

As a strategic leader, you will oversee the creation of impactful narratives that connect CaptivateIQ’s offerings with market needs. Your focus will be to enhance the product marketing team and establish a reliable feedback mechanism that informs product direction and go-to-market strategies. Collaborate closely with cross-functional teams to maintain alignment around core messaging.

Key Responsibilities:
• Lead and mentor product marketing professionals for success
• Direct the evolution of cohesive messaging and positioning
• Build an effective customer research and feedback framework




• Ensure product strategy is informed by market insights
• Manage external communications to enhance brand credibility

Requirements:
• Minimum of 12 years in B2B SaaS product marketing
• Proven leadership experience in team building
• Expertise in translating customer feedback into strategies
• Comfortable navigating technical product discussions
• Exceptional narrative and communication skills

Leverage your storytelling and strategic skills to enhance CaptivateIQ's position in the market effectively.
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📌 CaptivateIQ Director Product Marketing Role (Ontario)
🏢 GTMnow
📍 Ontario