Shape member engagement strategies at Tru Cooperative Bank as the Director focusing on CRM and contact centre operations. Your expertise in Dynamics 365 and AI will enhance member satisfaction.

As a leader, you will operationalize CRM strategies that align with enterprise goals while driving innovation in member interaction models. Your role encompasses lifecycle-driven engagement and ensuring the seamless integration of AI capabilities. This position demands extensive experience in CRM platforms and the ability to lead cross-functional teams to achieve outstanding results.

Key Responsibilities:
• Lead development of engagement strategies across platforms
• Implement Dynamics 365 for data-informed member experiences
• Enhance omnichannel capabilities with AI-driven insights




• Maintain unity in CRM and member engagement initiatives
• Monitor performance and establish key metrics for success

Requirements:
• Educational background in IT or related fields
• 8+ years in CRM-related leadership positions
• Experience in financial services and omnichannel systems
• Proven strategic thinker with strong communication skills
• Successful track record in leading technology integration projects

Join Tru Cooperative Bank to elevate member engagement through effective CRM strategies and creative technological solutions.
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📌 Tru Cooperative Bank Director of Member Engagement (British Columbia)
🏢 Jobtailor
📍 British Columbia