Transform the fintech landscape as an Innovative Product Marketing Manager. Take ownership of product positioning and growth campaigns while launching remarkable new offerings in 2026.
This role requires 5-8 years of product or growth marketing expertise. You will craft compelling narratives for various audiences and collaborate with specialists to drive top-of-funnel strategies and engagement. Your analytical mindset will enable you to track performance and iterate effectively.
Key Responsibilities:
• Lead the messaging strategy for product launches and marketing
• Execute creative campaigns that resonate with target audiences
• Manage go-to-market strategies for current financial products
• Partner with teams to enhance ARPU and engagement strategies
• Monitor campaign performance and iteratively improve based on data
Requirements:
• 5–8 years in product or growth marketing, ideally in fintech
• Strong writing and strategic campaign development skills
• Proven ability to manage campaigns comprehensively
• Excellent analytical skills for data-driven decisions
• Experience in the Canadian market or loyalty products is a plus
Your hands-on role will be instrumental in shaping the company’s marketing efforts and achieving growth objectives.
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📌 Innovative Product Marketing Manager Role (Ontario)
🏢 HRB
📍 Ontario