Drive customer loyalty at SMYTHE as a Customer Retention Manager, overseeing email and SMS initiatives aimed at optimizing the customer journey.
In this influential position, you will lead the development and execution of customer retention programs, managing key performance metrics while driving engagement through clever lifecycle strategies. Collaborate extensively with marketing teams to refine the retention infrastructure, ensuring seamless channel integration to meet business growth objectives.
Key Responsibilities:
• Execute omni-channel retention strategy for email and SMS
• Design and manage effective customer loyalty programs
• Perform lifecycle mapping to enhance engagement
• Ensure compliance with email deliverability standards
• Analyze performance data and deliver strategic insights
Requirements:
• 5-7+ years of experience in CRM marketing
• Proficiency in Klaviyo and Shopify tools
• Track record in managing revenue-driving loyalty programs
• Expertise in customer segmentation and personalization
• Understanding of email best practices and regulations
Be a key player in shaping retention strategies at SMYTHE, driving impactful customer interactions.
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