Create media strategies by analyzing audiences, recommending media mixes, and allocating advertising budgets

Support AMER and global partners

Build relationships with global Sales teams and establish best practices for collaboration

Communicate booking/search and industry/macroeconomic data and insights in partner-facing situations

Support campaign strategy for Expedia Group Advertising partnerships

Contribute to generating and growing advertising partnerships

Drive quarterly and annual revenue targets

Collaborate with EMEA and APAC team members on pre-campaign and strategic support

Collaborate with Analytics, Yield, Operations, Strategy, and Product stakeholders

Innovate and automate Planning & Insights and Sales Operations systems, tools, and processes

Provide reporting, analytics, data insights, and media planning expertise

Requirements

Experience working within a data-driven, highly analytical culture

Experience in e-commerce, technology, digital marketing, business consultancy, or the travel industry

Experience in digital marketing and e-commerce roles or at OTAs

Experience in media planning across different channels

Ability to prioritize and collaborate with cross-functional teams in a fast-paced environment





Ability to turn data into actionable insights and tell stories with dataProblem-solving skills using cross-functional collaboration and data

Experience project managing key business initiatives, including goals and process design changes

Experience developing and launching data and insights visualization tools

Interest in current trends in travel, technology, business, e-commerce, marketing, and leadership

Core Competencies
Demonstrates expertise in media planning, data analysis, and digital marketing strategies, with a strong focus on driving revenue growth and building team-oriented relationships across global teams. Proficient in turning data into actionable insights and developing visualization tools to support strategic decision-making.

Highest-signal resume keywords

Media Planning

Data Analysis

Digital Marketing

E-Commerce Experience

Cross-Functional Collaboration

ATS Optimization Keywords
Hard Skills

Media Strategy Development

Data Insights Generation

Advertising Budget Allocation

Campaign Strategy Support

Project Management

Soft Skills

Problem-Solving

Collaboration

Communication

Industry Keywords

E-Commerce

Digital Marketing

Travel Industry

Advertising Partnerships

Business Consultancy

Tools & Technologies

Data Visualization Tools

Analytics Tools

Sales Operations Systems

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📌 Advertising Planning & Insights Manager – FTC (Ontario)
🏢 Jobtailor
📍 Ontario