Take the lead as Category Development Manager at BIC in Toronto, CA, driving growth through data-driven decision-making. This hybrid role aims to innovate product strategies and enhance retailer partnerships.
You will be responsible for developing data-backed strategies that connect consumer insights with market trends, directly impacting category performance. With a minimum of five years of experience in category or business development, you will partner with marketing and sales to communicate effective product narratives and insights.
Key Responsibilities:
• Articulate category growth drivers aligned with goals
• Analyze retail data to identify opportunities and risks
• Lead customer line review processes from start to finish
• Provide POG recommendations based on consumer data
• Communicate market trends and performance metrics internally
Requirements:
• Bachelor’s degree in Business, Marketing, or similar field
• 5+ years in Category Management or Consumer Insights
• Proficient with NielsenIQ and Circana analytics
• Robust Excel and PowerPoint abilities
• Proven skills in crafting and presenting insights
Lead transformative category strategies that resonate with BIC's commitment to innovative product development.
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📌 Lead Category Development at BIC Canada (Ontario)
🏢 BIC
📍 Ontario
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