Lead the charge at Houseful in Toronto as a Senior Manager of Integrated Marketing. This hands-on position focuses on executing strategic marketing plans and increasing lead volume through various channels.
At Houseful, part of RBCx, you will manage day-to-day marketing operations while collaborating with cross-functional teams. Your expertise in upper-funnel demand generation will drive qualified leads for homebuyers. You'll oversee marketing initiatives spanning paid media, content creation, and partnerships to effectively enhance customer journeys and conversion experiences.
Key Responsibilities:
• Develop integrated tactical marketing plans across multiple channels • Collaborate with internal teams for cohesive marketing execution • Manage the marketing calendar and ensure timely delivery • Track campaign performance with a focus on lead quality • Build and oversee content plans aligned with Houseful’s brand
Requirements: • 6+ years in marketing with multi-channel expertise • Proven ability to grow qualified lead volume • Experience with budget management and resource allocation • Solid analytical skills for campaign measurement • Excellent project management and communication capabilities
Join Houseful to elevate integrated marketing strategies and enhance home ownership access for Canadians. #J-18808-Ljbffr