Become the key player in A/B testing and personalization at Groupe Dynamite for GARAGE and DYNAMITE brands. Your role will enhance the online shopping experience through data-backed decisions.
Reporting to the Manager of E-comm Analytics, you will manage the end-to-end experimentation process. This includes developing hypotheses based on user research and launching tests across diverse platforms. You'll ensure that all experiments meet high statistical standards to optimize conversion rates.
Key Responsibilities: • Manage the experimentation strategy across web and app • Create detailed test briefs from data insights • Launch and monitor experiments in Optimizely • Present findings with clarity to stakeholders • Identify personalization opportunities to enhance user experience
Requirements: • Degree in a quantitative field like Data Science • 3 to 4 years of CRO experience in digital products • Solid understanding of statistical methods • Familiarity with analytics tools like GA4 • Effective communicator of statistical insights
Utilize your analytical mindset to directly impact revenue and conversion rates at Groupe Dynamite. #J-18808-Ljbffr