Hands-On Lifecycle Marketing Manager (Toronto)

Hands-On Lifecycle Marketing Manager (Toronto)

20 Aug
|
LumiQ
|
Toronto

20 Aug

LumiQ

Toronto

Join LumiQ in Toronto, ON, as a Lifecycle Marketing Manager focused on transforming user experiences through strategic email engagement. This full time, onsite position emphasizes innovation and execution.
In this pivotal role, you will be responsible for shaping interactive marketing campaigns aimed at both B2B and B2C audiences. Ideal candidates possess a scrappy mindset and are adept at developing automated workflows while crafting targeted messaging. Your ability to work across teams will enhance data quality and refine campaign effectiveness.
Key Responsibilities:
• Develop and execute automated lifecycle marketing strategies
• Manage segmentation and analysis of user engagement flows
• Create impactful copy for campaigns aiming at conversions




• Evaluate campaign performance, driving continuous improvements
• Document processes to support future marketing initiatives
Requirements:
• 3–5 years in lifecycle marketing or similar fields
• Proficient in Iterable or related marketing platforms
• Strong copywriting skills for various customer touchpoints
• Familiar with tracking performance and user behavior
• Resilient in overcoming data challenges and adapting plans
Bring your enthusiasm and expertise to LumiQ to enhance the landscape of professional education.
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📌 Hands-On Lifecycle Marketing Manager (Toronto)
🏢 LumiQ
📍 Toronto

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