Take charge of ASPEN's marketing strategy in a fully remote role targeting Canadian residents. Drive pipeline growth, customer expansion, and measurable marketing impact through hands-on execution.
As the Marketing Manager at ASPEN, you will oversee the complete marketing strategy, emphasizing lead acquisition and customer engagement. This role requires expertise in demand generation, account-based marketing, and digital demand efforts. You will work collaboratively with cross-functional teams to ensure robust alignment and visibility.
Key Responsibilities:
• Develop lead acquisition strategies using ABM techniques • Coordinate industry conference presence and logistics • Optimize ASPEN's website and manage SEO strategy • Execute social media and content marketing strategies • Track performance to enhance marketing effectiveness
Requirements: • 4–7 years of B2B marketing experience • Hands-on campaign execution skills • Strong analytical mindset for tracking metrics • Excellent verbal and written communication abilities • Independent work ethic in a fast-paced environment
Elevate ASPEN's marketing function with expertise in demand generation, digital strategies, and customer marketing initiatives. #J-18808-Ljbffr
📌 Remote Marketing Manager at ASPEN (Winnipeg)
🏢 EWS Group
📍 Winnipeg
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