Backcountry is seeking a VP of Performance Marketing to own the paid media P&L; and multi-year strategy across four banners. This role sits on the marketing leadership team and partners with Creative, Merchandising, and eCommerce to align spend with goals.
Based in Toronto or remote Canada, you will establish the roadmap, build the org, and drive measurable efficiency across the portfolio while embracing AI and automation to boost decisions and output.
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📌 Head Of Multi Brand Performance Marketing Toronto
🏢 Backcountry
📍 Toronto
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